Avengers: Damage Control by American company ILMxLAB and The VOID took the award for Out-of-home VR Entertainment of the Year at the recent VR Awards 2020. The presenters noted: “Out-of-home VR entertainment brings a new level of immersion to theme parks, cinemas, attractions, museums and more. Nominees for this award have researched, implemented and carried out a truly outstanding, quality experience that has resulted in a high level of user satisfaction.”

Aside from the winner, nominees included: Frontgrid, UK for ParadropVR City Flyer; Hologate, Germany for Blitz; The VOID, USA for Jumanji: Reverse the Curse; SOMNIACs, Switzerland for Birdly – Paradise Lost; Ballast Technologies Inc. & SubSea Systems, USA for DIVR+; Vertigo Arcades, USA & CrazyBunch, Germany for Ghost Patrol VR; The Dream Corporation, UK for OTHERWORLD; Wevr, USA for TheBlu: Deep Rescue; and REWIND, UK & holoride, Germany for Universal Monsters Presents: Bride of Frankenstein holoride.

The Welsh-based company Frontgrid was excited at the nomination, which recognized their product City Flyer, which launched in the summer of 2019 at King Power Mahanakhon, a skyscraper in Bangkok, Thailand, where it has received a “fantastic reaction” from guests, the company reports. (2020/12/02)