By 2017, there was already over 2,800 theme parks in Mainland China.  As more and more international theme park tycoons entered into the Chinese market, 70% of national theme parks have endeavored to turn a profit.   Till now, 300+ Chinese theme parks have a combined CNY 50 million investment. value  Among them, only 10% have formed well-known popularity and achieved good operating performance. 

In China, theme parks are distributed unevenly, which causes an obvious difference in eastern, the middle and western districts.  In the east, the number of theme parks in 11 cities and provinces accounts for 58.08% of the whole country's, while the proportion of theme parks in 8 provinces of the middle district stands at 23.33% and the western which has 12 provinces, cities and regions accounts for 18.75%.  Over much of the distribution, large-scale theme parks are mainly located in the Pearl River Delta, like Guangzhou, Shenzhou, the Yangtze River Delta, like Shanghai, Suzhou, and Wuxi, and Bo Hai Coastal Region.  Besides, Changsha, Wuhan, Chengdu and other cities in central and western regions relatively large-scale theme parks are also distributed.

Regarding the development trend for theme parks in 2018-2023, it is  observed that:
1, An analysis from the development trend of design and technology
As technologies become more and more modernized, and develop rapidly, information technology and VR technology are becoming more and more popular, which drives the interaction between technologies and technologies, technologies and projects, as well as projects and visitors.  All in all, under the modern technologies, products in theme parks have entered into the stage of conceptual innovation.  The general trend is as follows:

Firstly, the handmade products, mechanic products, and informational products have become more interactive.  They infiltrate and interact mutually to promote products to be more diversified.  Secondly, with the support of high technology, new power, new materials, and new performance of the machine products are springing up.  As a result, ride equipment with higher height, greater slope gradient, higher speed, stronger dizziness, and better safety will become increasingly richer, or even become the main current in a certain time.  Thirdly, the intelligent and virtual processes of theme park products will speed up because of the arrival of the information age and the maturity of virtual technology. 

An analysis from the development trend of culture connotation

During the growth of theme parks in a multicultural environment, the theme has 3 functions:
First of all, theme is an approachable logical relationship.  Only with this relation can a theme park interact more with targeted visitors.  Secondly, it is a powerful visiting clue, which can bring a special experience to visitors.  Lastly, it is also a product chain with expandability, which is helpful to improve product systems and functions.  According to the study of modern tourism behavior, tourism is a behavior and process for visitors to look for as well as feel and learn about cultural differences.   In the future, theme parks will focus more on the motivation of travel when choosing themes, to reflect the nature of travel and emphasize the culture of themes.  Under the rapid development of opening-up and deepening economic cooperation without borders, tourists gain stronger and stronger curiosity and thirst for knowledge towards exotic cultures.  Therefore, the predominating direction of theme parks will be to choose themes.
※The article is published in the GTI Magazine Issue No. 170 in November 2018